Dubai Malls to Hold 12-Hour Flash Sale With Discounts Up to 90%

A 12-hour flash sale offering discounts of up to 90% will take place across Dubai shopping malls operated by Majid Al Futtaim on December 26th, 2025. The one-day event forms part of the 31st Dubai Shopping Festival and is positioned as a Boxing Day retail promotion for both residents and visitors.
The sale will run across Mall of the Emirates, City Centre Mirdif, City Centre Deira, City Centre Me’aisem, City Centre Al Shindagha and My City Centre Al Barsha. Discounts are expected to apply across a wide range of categories, including fashion, accessories, home furnishings, perfumes, cosmetics, beauty, optics, electronics, supermarkets and department stores.
More than 100 brands are set to take part. Retailers that could be included span electronics, fashion, home and lifestyle, with names such as E City, Porsche Design, Kipling, Jashanmal Home, Paul & Shark, BOSS, Bally, Chicco, Clarks, Brooks Brothers, Emirates Optical, Carrefour, Gant, La Senza and Home Centre. International brands including Levi’s, Gap, Harvey Nichols, Michael Kors, Calvin Klein and Tommy Hilfiger have featured in previous flash sale editions.
During Dubai Shopping Festival, shoppers who spend AED 300 or more at participating stores can scan their receipts to enter prize draws. Visitors shopping at Mall of the Emirates, City Centre Mirdif and City Centre Deira will be eligible to enter a draw to win AED 1 million in cash when spending AED 300 between now and early February.
Festival raffles will also include prizes such as five Nissan Patrol SE T2 2026 vehicles, adding further incentives for shoppers throughout the Dubai Shopping Festival period.