Riyadh Season 2025 rolls out its biggest lineup yet, featuring Beast Land by MrBeast, the first-ever WWE Royal Rumble outside North America, and the return of the Joy Awards.

Scene Now Saudi

Oct 06, 2025

Riyadh Season 2025 Opens With Mega Lineup on October 10th

Riyadh Season 2025 opens on October 10th with a large-scale parade along Boulevard City, setting the tone for what officials are calling the most expansive edition to date at USD 3.2 billion.

Now in its sixth iteration, the season will span 11 entertainment zones, host 15 world championships, and stage 34 exhibitions and festivals. Here’s what to expect from the Kingdom’s biggest festival this year...

Beast Land

Spanning 200,000 square metres near Riyadh’s Hittin District, Beast Land is a first-of-its-kind collaboration with American YouTuber MrBeast. The park brings together gaming, adventure, and technology through 27 rides and 40 dining outlets, creating a space where virtual challenges meet real-world thrills. It will also debut Boulevard Flowers, featuring 200 million blooms and 200 large-scale floral sculptures replacing the former Wonder Garden.

Boulevard World

Boulevard World returns with 1,600 shops and 350 restaurants across themed zones inspired by destinations like Kuwait, South Korea, and Indonesia. Visitors can explore everything from floating markets and escape rooms to cable car rides and global street food.

Riyadh Zoo

Reopening on November 20th, the new Riyadh Zoo will showcase more than 1,600 animals representing 170 species across six themed zones. Redesigned for immersive exploration, the zoo will be one of this season’s free-entry attractions.

WWE Royal Rumble

For the first time, the WWE Royal Rumble is heading outside North America — landing in Riyadh for an exclusive live event featuring both men’s and women’s matches with top international superstars.

The Joy Forum

One of the festival’s headline events, The Joy Forum will bring together leading names from the worlds of entertainment, sport, and film. This year’s guests include UFC President Dana White, Shaquille O’Neal, Tom Brady, and Aamir Khan, among others.

Joy Awards

Rounding off the festival in January 2026, the Joy Awards will once again roll out the red carpet to celebrate excellence across entertainment, media, and culture, closing the season on a high note.

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