Hajj Ministry Launches Makkah Catering Challenge for Pilgrim Services

The Ministry of Hajj and Umrah has launched a catering innovation challenge to improve the quality and delivery of food services for pilgrims. The initiative seeks proposals from catering companies and technology providers to enhance efficiency, sustainability, and service standards during the Hajj season.

Participants are invited to present solutions that integrate modern technologies, sustainable practices, and scalable methods to serve large numbers of pilgrims effectively. The programme also encourages collaboration between private companies and government stakeholders to improve safety and hygiene standards across food operations.

The challenge aligns with the ministry’s wider strategy to enhance the pilgrimage experience by embedding innovation across logistics, catering, and crowd management. Selected participants will have the opportunity to test their solutions during upcoming Hajj seasons.