Future Hospitality Summit Asnwers Egypt's Big, Burning Hotel Questions

Egypt’s hospitality boom raises questions far beyond how many new hotels are opening. How can Downtown Cairo’s historic buildings find new life? Can the North Coast become a year-round destination? And how can Egypt connect its resorts, cultural landmarks and emerging destinations into a more compelling tourism offering?

These are some of the conversations taking centre stage as Future Hospitality Summit (FHS) makes its Cairo debut on November 10th and 11th, 2026.

With editions in Dubai, Riyadh and Nairobi, FHS has established itself as a major international hospitality investment forum, bringing together hotel operators, developers, investors and tourism leaders to explore the industry's future.

Key panels and speakers include MO4 Network’s ‘Beyond the Monuments’, exploring the connections between heritage, communities and tourism, with Dr. Ahmed Ghoneim, CEO of the Grand Egyptian Museum; Sherif Erian, CEO of Aga Khan Cultural Services Egypt; and Mohamed Zaghloul, VP at Egyptian Engineers Group.

‘The Golden Route’ will bring together the likes of architect Shadi El Ghoneimi and Wings Group Chairman Ahmed El Wassief to explore luxury tourism between Cairo and the Nile.

‘The Business of Revival’ will examine Cairo’s architectural heritage with Ahmed Ibrahim of Brassbell, Kareem Nabil of GNK Hospitality and Karim Shafei of Al Ismaelia.

Other conversations will explore year-round coastal tourism, hospitality investment and branded residences.

Beyond the panels, the FHS Deal Room, investor breakfast and networking sessions will connect projects with potential partners, while FHS Living explores the intersection of hospitality and real estate.

As Official Media Partner, SceneTraveller will bring you live coverage and exclusive interviews with the people shaping Egypt’s hospitality future.

Swipe through for our pick of the panels to look out for across both days.

Panel details and speaker line-ups are accurate at the time of publication and subject to change.

Tuesday, November 10th

Panel: From Regulation to Results: Making Policy Work for Investors

Moderator

Mohamed Hanafi

Managing Director, LYNX Strategic Business Advisors

Speakers

Maha Abdel Razek

CEO, Misr Real Estate Assets Management

Merette Elsayed

CEO & Chief Commercial Officer, Legacy for Development & Management & Hassan Allam Holding

Hala Matar Choufany

President, HVS Middle East, Africa & South Asia

Maya Ziade

Chief Development Officer PME MEAT, Accor

Panel: From Global Shifts to Local Opportunity: What It Means for Hospitality Investment in Egypt

Moderator

Amr El Nady

Head of Hotels & Hospitality MEA & Managing Director, Global Hotel Desk, JLL

Speakers

Ewan Cameron

Director Africa, Westmount Hospitality Group

Maged Salah Al Din

CEO & Managing Director, Misr Abu Dhabi

Panel: Behind The Deal: Bringing Lifestyle Hospitality to Cairo

Moderator

Fritz Dickamp

Managing Director, Studio 49 Hospitality GmbH

Speakers

Katharina Jaeger

CEO, The Code

Carlos Khneisser

CDO Middle East & Africa, Hilton

Eng. Bedeir Rizk

CEO, PARAGON ADEER

Panel: The Golden Route: Crafting a Luxury Tourism Corridor from Cairo to the Nile

Moderator

David Keen

Founder & CEO, QUO

Speakers

Shadi El Ghoneimi

Managing Partner & Head of Design, EL GHONEIMI International

Ahmed A. El Wassief

Chairman, Wings Group

Gauthier Guillaume

Founder, CEO & Creative Director, GG&Grace International FZ-LLC

Panel: The Business of Revival: Turning Cairo’s Heritage into Investable Real Estate

Moderator

Jessy El Murr

Former BBC Journalist, Managing Director & Founder, Motahadith L.L.C

Speakers

Ahmed Ibrahim

Chairman & CEO, Brassbell Hospitality Group

Kareem Nabil

CEO & Co-Founder, GNK Hospitality Group

Karim Shafei

Chairman & CEO, Al Ismaelia for Real Estate Investment

Panel: Beyond the Monuments: Connecting Heritage, Communities and Places into a New Tourism Experience

Moderator

Dr. Ghada Shalaby

Former Vice Minister of Tourism & Antiquities for Tourism Affairs, The Arab Republic of Egypt

Speakers

Sherif Erian

CEO, Aga Khan Cultural Services, Egypt

Dr. Ahmed Ghoneim

CEO, Grand Egyptian Museum (GEM)

Mohamed Zaghloul

Board Member & VP of International Expansion & Hospitality Developments, Egyptian Engineers Group (Zaghloul Holdings)

Panel: People Power: Building the Talent Behind Egypt’s Hospitality Pipeline

Moderator

Fritz Dickamp

Managing Director, Studio 49

Speakers

Prof. Dr. Ola Adel

Vice President for International Affairs, King Salman International University

Hala Al-Khatib

Executive Director, Egyptian Tourism Federation

Shoroke Zedan

CEO & Managing Director, Ta‘heal for VET Skills Excellence

Wednesday, November 11th

Panel: The Franchise Blueprint: Driving Egypt’s Hospitality Expansion

Moderator

Trevor Ward

Managing Director, W Hospitality Group

Speakers

Scott Antel

Founder & Owner, Scott’s FZ LLE

Bani Haddad

Founder & Co-CEO, Aleph Hospitality

Panel: The Egypt Playbook: Lessons from the World’s Leading Hotel Operators

Moderator

Stefan Dubbeling

Managing Director Development EMEA, BWH Hotels

Speakers

Victor Abou-Ghanem

CEO, Story Hospitality

Makram El Zyr

Corporate Vice President of Development, Rotana

Mohamad Haj Hassan

Managing Director, MEA, Wyndham Hotels & Resorts

Elie Milky

CEO for the Middle East, Northeast Africa, Greece & Cyprus, Radisson Hotel Group

Panel: The New Hospitality Economy: Where Real Estate Meets Experience

Moderator

Fritz Dickamp

Managing Director, Studio 49

Speakers

Michael Aldridge

CEO & Founder, KOFISI

Mohamed Samy

Founder & CEO, Tayf Egypt

Panel: Building Destinations: The Role of Hospitality in Egypt’s Mixed-Use Developments

Moderator

Heba El Dessouky

Hospitality Innovations, Mountain View Developments

Speakers

Nabil Amasha

Co-Founder & CEO, People and Places

Ayman Ezzeddine

Senior Director, Radisson Hotel Group

Lars Geweyer

CEO, ADD Properties, Hospitality Division

Gary Greene

Principal, GGD

Panel: From Sun-and-Sea to Integrated Destinations: The Next Chapter for the Red Sea

Moderator

Jessy El Murr

Former BBC Journalist, Managing Director & Founder, Motahadith L.L.C

Speaker

Mohamed Amer

CEO & Managing Director of Commercial Activities, El Gouna Red Sea & Orascom Development Egypt

FHS Living: The Power of the Brand: Marketing Branded Residences in a Competitive Holiday Home Market

Moderator

Amr Roston

Founder & Managing Director, Brandinc

Speakers

Olivier Badard

CEO, Millennium Hotels & Resorts MEA

Gasser Bahgat

Chairman & CEO, Melee for Tourism and Real Estate Investment and Management

Govind Mundra

Head of Development Middle East & Africa, Wyndham Hotels & Resorts

Richard Stevens

Group CEO, Sectorlight

FHS Living: Stakeholder Perspectives: Creating Value Through Branded Residences

Moderator

Yasmine I. Shihata

Founder & CEO, Enigma Magazine & Venus PR

Speakers

Jack Cloke

Development Manager, MEA, Accor Living One

Antony Doucet

Chief Experience Officer, Kerten Hospitality

Ibrahim El Missiri

Group CEO, Abu Soma Development Company

Panel: The Business Case for Sustainable Hospitality and Destination Investment in Egypt

Moderator

Rania Taha

Senior Advisor, Founder & Chair, iVolution X - GenImpact Foundation

Speakers

George Maltezos

Associate Director, Regional Head SEMED, Real Estate, European Bank for Reconstruction and Development (EBRD)

Tom Gerard Stevens

CEO - Hotel Operations, The First Group Hospitality

Dr Tarek Temraz

Director of Sustainibility, Redcon Properties