Amsterdam's Rituals Cosmetics Releases Velvet Oudh Ramadan Collection

Amsterdam's Rituals Cosmetics has launched Velvet Oudh, a new fragrance and home collection released ahead of Ramadan and joining the brand’s Private Collection.

Built around oudh — a note with deep cultural significance across the Middle East — the line includes an eau de parfum, a stone diffuser, and a pre-wrapped gift set spanning body care and home fragrance. The scent opens with saffron and citrus, develops into rose, and settles into a base of oudh, guaiacwood, and vanilla. Designed for both personal use and shared spaces, the collection is positioned around Ramadan rituals of gathering, hosting, and gifting, with products intended to move between the majlis and everyday routines.

Velvet Oudh will be available from February, aligning with the lead-up to Ramadan and Eid.