Thursday July 9th, 2026
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The Saudi-Born Esports World Cup Lands in Paris

Saudi Arabia has spent the past few years investing billions into gaming, betting that the next era of entertainment will be both played and watched.

Farah Desouky

The Saudi-Born Esports World Cup Lands in Paris

The Esports World Cup has officially landed in Paris for its first international edition after debuting in Riyadh, bringing together more than 2,000 players, 200 clubs from over 100 countries and a staggering USD 75 million prize pool. Running until August 23rd at Paris Expo Porte de Versailles, the tournament is the culmination of a journey that saw more than 1.5 million players battle through hundreds of qualifying events just to get here.

It's a sign of just how quickly gaming has evolved from bedroom hobby to billion-dollar spectator sport.

That transformation hasn't happened by accident. Saudi Arabia has spent the past few years investing billions into gaming through acquisitions, tournaments, infrastructure and game development, betting that the next era of entertainment will be both played and watched.

The Esports World Cup has become the flagship of that vision. Riyadh remains its home, but Paris marks the tournament's first step towards becoming a travelling global event.

"Competitive gaming has always had great players, great games and unforgettable champions. The Esports World Cup brings them together on one defining annual stage," said Ralf Reichert, CEO of the Esports Foundation.

"Riyadh will always remain the home and foundation of the Esports World Cup, but our ambition has always extended beyond its borders," added HRH Prince Faisal bin Bandar bin Sultan, Board Member of the Esports Foundation.

The appeal is surprisingly familiar. Swap football pitches for PCs and controllers, and you'll find fierce rivalries, transfer windows, die-hard fans, sold-out arenas and clubs chasing trophies across multiple titles.

"Hosting the first international edition of the Esports World Cup in Paris is a source of immense pride for France," said Marina Ferrari, French Minister of Sports, Youth and Community Life, adding that the event reinforces France's position as a host for the world's biggest sporting competitions.

There's still something surreal about watching a digital football match played for more prize money than many real ones, or seeing Cristiano Ronaldo and Magnus Carlsen front a gaming tournament. But that's exactly the point. Esports is outgrowing its niche status to become a cultural and sporting phenomenon in its own right.

With an estimated 3.6 billion gamers worldwide, esports may just be the fastest-growing sport that half the world still insists isn't a sport at all.

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