Elena Cakes & Sweets is Now Open in Madinaty

Elena’s honey cake has already done the rounds across Cairo and Alexandria, and now it’s making its way to Madinaty.

The Russian baker behind the brand built a loyal following on her signature medovik: impossibly thin layers, a hit of caramelised honey, and that soft, whipped cream cheese filling that keeps people coming back. If you know, you know—it’s that cake that somehow tastes like Lotus, graham crackers, and gingerbread all at once, held together with a cloud-like cream.

While the honey cake remains the main event, Elena’s lineup goes beyond it, with a range of cakes and sweets that follow the same rich, indulgent brief.

With branches already scattered across Cairo and Alexandria, the Madinaty spot is just another stop on Elena’s steady takeover.